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AF: Company update -
5 min read Thursday 16 March 2017

AF: Company update

Auto Finesse is very pleased to announce that it has recently acquired a new site.

The new grounds are situated at the same address, but a much bigger plot, meaning it will have access to double the square footage it had before.

Plans for this additional space include an increase in production and warehousing, with a new turnaround of 48hrs on wholesale orders. The car detailing company will be retaining some of the old buildings for future storage, but the new site has received a full refurbishment kitting out brand new space for our office employees, along with a dedicated meeting room, a fully-functional production area, as well as additional storage space for the expected elevated production turnaround. These distinct areas will be given the chance to thrive. For example, having all office staff in one department will make for a more fluid customer experience. All manner of production will also be undertaken under one roof, making for a more efficient production line and quality of product.

With a current stock list of more than 150 products, the added square-footage of the new site means that production is set to double its current capacity, making it easier to add new product lines and potential limited-runs. Auto Finesse expects production to result in more than 1-million bottles for 2017.

Along with more space, the company aims to grow its staff levels to around 20 up from 15 staff current employed at the site.

Auto Finesse founder James Batty said: "It really is an exciting time for Auto Finesse. The brand and our product line has just grown and grown since we started, but the new site marks a special turning point for us. We're on track for more than a million units of stock produced and sold, by the end of the year. The hard work is definitely paying off, from all of the team, and it's a particularly exciting time to get involved with the brand.

"Our current dealer base includes some of the detailing industries biggest names and we're actively growing our distributor network throughout Europe and the rest of the world, with a current project underway to open a distribution centre in Chicago to serve the US market nearing completion. Australia, Pakistan and the Middle east are in the pipeline. We are very grateful to our distributors for helping us achieve such a strong status in what is a very challenging, but buoyant market."

Due to the aforementioned specific renovations taking place, we expect to be fully moved into the new base next week.

Great things really are coming to the Auto Finesse brand and this is the time to get involved. So, if you're a trader, wholesaler or supplier and you're interested in stocking our product, do contact us on to discuss the options we have available.


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