FREE UK SHIPPING ON ALL ORDERS MORE INFO

My Basket

 
  • Your basket is empty!

    Let's change that.

Reactive wheel cleaner, suitable for regular deep cleaning & decontamination.

Reactive Wheel Cleaner cuts through grime an advanced wheel cleaner and contaminant remover, Reactive Wheel Cleaner cuts through grime, and chemically dissolves brake dust, every time you wash.

Shop Now

Reactive wheel cleaner, suitable for regular deep cleaning & decontamination.

Reactive Wheel Cleaner cuts through grime an advanced wheel cleaner and contaminant remover, Reactive Wheel Cleaner cuts through grime, and chemically dissolves brake dust, every time you wash.

Shop Now

One Step

Get swirl-free results with just One Step.

£22.95

One Step 500ml

Got something rare, exciting or just plain grubby?

Hey, maybe your ride ticks all those boxes? If it does, you should definitely apply to have your car at the Detailing Academy for our next big detail.

Apply Today

Supporting the industry one detailer at a time

Top quality products that perform, service & support you can trust and rely on, together with pricing that keeps you competitive - those are just some of the advantages of a Trade account with Auto Finesse.

Apply Today

Get Involved

Follow Auto Finesse to keep up with the latest from us and the Academy, updates from our team and the daily grind from everything #autofinesse #detailersfuel #theartofdetailing

Share your results with us using #autofinesse

Instagram Image 6
Instagram Image 1
Instagram Image 2
Instagram Image 3
Instagram Image 4
Instagram Image 5
Instagram Image 6
Instagram Image 7
Instagram Image 8
Instagram Image 9

Get Involved

Follow Auto Finesse to keep up with the latest from us and the Academy, updates from our team and the daily grind from everything #autofinesse #detailersfuel #theartofdetailing

Share your results with us using #autofinesse

Need some advice? Speak to our detailing experts.

We are on hand to help answer all your detailing questions, simply let us know the product or situation and we'll do our best to assist you.

Get in touch

RWB Japan Meet Kashiwa 2023

We head along to check out a bonafide Japanese institution - RAUH-Welt BEGRIFF ...

Read more
From the blog

TeamAF does Daikoku Futo Yokohama

Tuesday 24 January 2023

Welcome to a city where the motorway services isn't just the motorway services... ...

Tokyo Auto Salon 2023

Monday 23 January 2023

We head all the way to Japan to exhibit at one of the world's biggest, and most famous, tuning shows......

In The Detail - Porsche 996 Turbo

Sunday 22 January 2023

Follow along for the ultimate step-by-step guide to transforming this rare Porsche 996 Turbo...

Project Spotlight: Toyota GR Yaris Pandem

Thursday 15 December 2022

Get up close and personal and discover the full story on our widebody trackday showstopper - the Pandem kitted Yaris GR...

Essen Motor Show 2022

Monday 12 December 2022

We travel trans-continental to showcase two of our widest projects ever at Europe's biggest tuning event - the legendary Essen Motor Show...

Team AF Support The NFS Unbound Official Launch

Friday 02 December 2022

We head into the heart of Central London to perfect the real life cars for the Need For Speed Unbound Official Launch Party...

Letting it shine with Take That's Howard Donald

Tuesday 23 August 2022

He may have sold a gazillion records and have a face that’s been plastered on bedroom walls all over the world, but you’re never too big to learn some...

FittedUK 2022

Tuesday 02 August 2022

We head back up to Manchester for one of our favourite UK car shows - it's the mighty Fitted!...

How to safely wash a car: The Detailers Guide

Wednesday 27 July 2022

Washing your car the safe way: Maintaining any vehicle is as much about holding the value and protecting from the early onset of corrosion as it is ma...

How to detail a truck

Monday 25 July 2022

Due to the nature of being constantly on the road munching up the miles, it has to be said that we don’t get to break out the polishers on one of thes...

The AF Super Silhouette Nissan S15: The Full Story

Friday 15 July 2022

You may have seen it at the shows, and you've definitely seen it on the net, but here's the full story of our latest build. ...

Imperial wheel cleaner

Tough enough to get the job done, gentle enough for use on the most sensitive of wheel finishes.

£8.95

Imperial 500ml

Master the art of detailing at the Auto Finesse Academy

Serving the needs of the enthusiast & professional, the Academy is an Aladdin's cave for detailers. Home to our flagship store, with two fully equipped detailing bays & host to a range of services. Come along enjoy a coffee & chat detailing.

Take a Look

Take your business to the next level

Top quality products that perform, service & support you can trust and rely on, together with pricing that keeps you competitive - those are just some of the advantages of a Trade account with Auto Finesse.

Become a dealer

Our Customers love us, check out some of the great reviews they have left us. From “top class customer service” to “amazing products” we pride ourselves on creating an unforgettable customer experience from start to finish.

Read reviews

Buy The Best Detailing Products Direct

Over the past 25-years our passion for developing the best detailing products - and educating the worlds detailers about them - has never waned. From the Auto Finesse Detailing Academy - our-state-of-the-art shop and training facility - to our online store, UK factory and network of international distributors, we continue to test and develop the best car care products and make them available to you. And all so you can achieve the very best results, and ultimately master the art of detailing.

Car Detailing Products